A local wellness studio that aims to create a space of diversity, creativity, and growth.
The Story
For the first project of Corporate Identity Design & Branding, students were tasked with developing a wordmark design that represents a real person in their life or their own company if they so happened to own one. Gail Hay is a compassionate and inspired dance and wellness teacher who desires to create an inclusive space. This wordmark visualizes her new mindset, revitalizing her business.
The Process and Brand